Intel Inside F1
- Title:
- Intel Inside F1
- Client:
- Intel
- Type:
- Experiential
When Intel became a main sponsor for the BMW Sauber Team they wanted to take the Intel experience on the road.
The films were shown on screens installed within a campaign truck that toured the F1 venues, spectators were given the inside track on the BMW Sauber Team.
SFX - by Smoke and Mirriors
