Following on from the unprecedented success of Generation Colour, last year's campaign that saw sales records smashed and LIVE's dramatic ascendance to the No1 spot we are super excited to showcase our new 'Embrace the Power of Colour' TV ad.

Get your sunglasses as the ready!

A celebration of colour and self expression with a radical new approach to this vibrant and exciting category. And another fantastic collaboration with the Schwarzkopf marketing team!